Today Is Life Optimizer’s 10th Anniversary

Can you believe it? Today is Life Optimizer’s 10th anniversary! I started this blog on September 7, 2006 with this first post. Since then, I have published 755 posts, most of which I wrote myself. That’s a lot of writing!

Ten years is a long time, especially in the Internet world. Back then I was still working on my master’s degree in Singapore. I had always been interested in personal effectiveness, so I thought, “Why not start a blog?”

It wasn’t easy though. In the first few months, I barely had any readers. I worked hard writing my posts, but almost nobody read them. I remember feeling like I was speaking to an empty room.

I got my first breakthrough at the end of 2006 when John Wesley invited me to join Positive Blogging Network (which is now defunct, unfortunately). There I got to know other bloggers in this field, learned a lot from them, and eventually got some traction.

At the end of 2007, I finished my master’s degree. Most of my peers from Indonesia (my home country) chose to work in Singapore because it had better career opportunities. But – against their advice – I decided to go back home. Why? Because I wanted to spend more time on this blog.

It wasn’t an easy decision to make (I wrote a post about it), but I’m glad I did it.

So, in the beginning of 2008, I took a full-time job while building this blog. One year later, in the beginning of 2009, I was earning enough from this blog and decided to quit my day job. I haven’t had a day job since then.

There are still a lot of things to do, but I enjoy my life today. More than financial rewards, working on Life Optimizer gives me inner satisfaction. It’s fulfilling to help you reach your full potential.

Of course, a big part of my journey is you, my dear reader. I’m grateful for you being with me. I remember with gratitude how the community here supported me in difficult times, such as when my mom passed away.

Thank you for being with me. I appreciate it. I hope I can help you more in the days and years to come. 🙂


  1. Congrats on your 10th anniversary and a great site. You have been very faithful all these years–not always an easy thing to do!

  2. Awesome how your hard work paid off, keep going

  3. Happy B’Day Life Opimizer….

  4. Dear Donald,
    I wish you all the best on your 10th year anniversary and highly appreciate your hard work. The best yet to come. Blessing!

  5. Congrats Donald!!?????I love reading your posts. It helps me a lot! Thanks for sharing. I also started sharing life optimizer to my friends. God bless you more ???

    Kristine Cruz

  6. Manjiri Shevale
    Manjiri Shevale

    Dear sir,
    congratulation for your 10th anniversary of life optimizer. Really your post are very useful and motivate to me in my life and its very real & spiritual . I have great to be a part of life optimizer,once again congrats

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