It has been years since I wrote about personal branding. In this post, I’d like to revisit the topic because I believe that personal branding is an important part of our personal effectiveness. What is a personal brand? Simply put, your personal brand is the promise of the value people will get when they come to you. This promise gives people a reason to come to you. As a result, it can future-proof your career.
Do you want to have a successful career? Even better, do you want to have a fulfilling one? To have such a career, your skills play an important role. Why? Because your skills can make your career both successful and fulfilling. The question is: how should you build your skills?